Even the best websites must be revamped after a point, typically in two years or so. You want your visitors to be interested in the profile, and if everything looks and feels the same over the years, the interest kind of wears off. Redesigning a health & fitness can be a huge challenge, because you cannot go overboard with the design and theme. It has to be in sync with the niche and must also associate with the brand value that the website currently stands for, unless of course, you want to completely change everything about the portal.

In a budget? Select a website builder!

Instead of hiring a website designer for your project, you can consider a web builder. Website builders, such as WordPress, Wix, GoDaddy, and Weebly, are known for their intuitive features and easy interface, and while you cannot create a complete customized website for free, even the paid features don’t have to cost a fortune. It is always a wise idea to select a website builder that has more features and has ready templates, themes or designs that can be used for health & fitness sites.

Keep things simple and minimalistic

Revamping an existing health & fitness website can be a challenge, given that you may have used the best design previously. The idea to have some form of continuity in the design. This may refer to something like using the same color scheme or logo, or often the same layout but a more flexible color mix. Nevertheless, simple design and minimalistic layout do matter, because you want every user to find the content or information they are looking for, instead of getting lost in the web of many pages and complicated design elements.

Watch your competitors

The health & fitness industry is huge, and every website is unique in its own way. To add to that, there are literally endless subsegments in the genre. For example, a hospital website would look different and have a lot more features than a simple, informative website that talks of health concerns and home remedies. You want to watch your competitors, find more on the trends they are following, and keep a check on their design highlights. It is a wise idea to avoid a long layout, especially if you have many segments in the website. Go for a regular multiple-page site, instead of a parallax website.

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Jason Isaiah

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